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5937 Carversville Road
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Michele Melcher Illustration, Philadelphia based illustrator, artist, painter.

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Filtering by Tag: Clinton

Power Hungry - Illustration for Baltimore Magazine

Michele Melcher

Power Hungry

Power Hungry

I just did this funny little illustration for the November issue of Baltimore Magazine. The article, written by Jane Marion, is titled "Power Hungry" and it's about the politics of the presidential palate. You can read it on page 224.

The specs were to include Trump and Clinton as well as nominees from times past eating some really weird (and sometimes gross) combinations: Lincoln chowing down on chicken fricassee, Nixon eating cottage cheese and ketchup (barf!) Trump enamored with a McDonald's Filet-O-Fish sandwich (I thought he was more of a Big Mac kind of guy - eye roll) Clinton and hot peppers/Sriracha, George W. noshing on some shrimp and cheesy grits and Jefferson spooning up a cup of crème brûlée. There were a lot of figures to draw in a tiny spaceso I went with a dinner scene adding a little current political climate humor into the mix. There may even be some tiny hands and thieving going on among the dinner conversation. I don't know, what do you think? :) Check it out some details below.

A shout out and big thank you to Stephanie at Baltimore Mag for the art direction!

Go ahead Hillary, you earned it!

A Well Executed Print Campaign.

Michele Melcher

I try to send out email campaigns to existing and prospective clients twice a month (more or less depending on my schedule) and then follow up with a print campaign once or twice a quarter. I think it's really important to reach people with print because email can so easily go straight to the trash or spam folder and then quickly be forgotten. Many prospective clients are so busy that they don't want to receive emails at all. Getting a physical printed piece in the mail is different than getting an email, it gives an art director something to hang on to and if they really like it they might file it away and contact you for a future assignment. I usually get at least one or two jobs after I send out a printed piece so it is worth the time,money energy that I put into it.

A few weeks back I put together an email and coinciding print campaign with my "Good Bad and Ugly" presidential portraits. I usually send out a postcard but this was a much larger and more expensive mailer. The mailer consisted of four over sized double-sided presidential postcards, a note, a business card and my very own "presidential" Melcher 2016 campaign sticker. All inside a brown grocery bag stock envelope with my crossed stylus logo sticker on the back.  It was a lot of work and money but I've gotten a great response from it so far. Several art directors even emailed me kudos - which was really nice. I know how freaking busy they are and taking the time out of their schedules to say that the cards brightened their days was totally worth it for me.

I created a small gallery of snapshots from the whole process. Click through it to see all of the photos and the GIGANTIC  (and heavy) boxes of envelopes at the end!

Enjoy!